The Storm: A special presentation by Robin Sloan and Matt Thompson (by The Society for News Design)

Awesome talk from Robin Sloan, one of my favorite writers.

“the notion of the an object, of a news experience, a product designed for itself…thats the way we think about designing news. a newstime-a bounded experience. Morning news had 30 minute frame.”

“from 1999, media time is about 10 hours more per day.”

“You only get to 10 hours if they are every nook of the day, like fairy dust. We are constantly exposed to media, not a moment anymore.”

“Instead of designing news for how it works, it’s about how it fits into a person’s day. 

“Game designers approach UX: they’re never going to forget the way it feels to wait a half an hour after playing a game for one minute.”

“game designers don’t just think users. they design their whole day. they think about when they are not playing the game.”

“how can we design news products against a person’s day? Imagine explaining the drive way time, new moments of a person’s day that didn’t exist or have a name are emerging.”

“Vulture: iPhone app, what can their place be? What moment of time can we design for? Waiting in line…figured out how to design for experience.”